History of the Periodic Table Essay

Explain how scientific observations led to the development of, and changes to, the periodic table. -Dmitri Mendeleev- first periodic table, organized 63 known elements according to properties, organized into rows and columns and wrote name, mass, and chemical properties on each -Julius Lothar Meyer- independently worked in Germany, similar to Mendeleev -Henry Gwyn Jeffreys Moseley- Worked with Ernest Rutherford, experimented with 38 metals, he found that the positive charge of each element’s nucleus increased by one from element to element as they were arranged in Mendeleev’s periodic table, lead to modern definition of atomic number (# of protons in atom’s nucleus) and the recognition the atomic number was basis for organization of periodic table. Describe the organization of the modern periodic table. Arranged from left to right in rows (periods) by increasing atomic number and top to bottom in columns (groups) based on similar chemical properties Lesson 03.02: Group Names and Properties Compare and contrast the properties of metals, metalloids, and nonmetals. -Metals- good conductors of heat and electricity and reflect light and heat, most luster (shine) and most are malleable (hammered or rolled into sheets) -Non-metals- poor conductors of heat and electricity, most are gas at room temperature, those that are solid are not malleable -Metalloids- a semiconductor (conduct electricity better than non-metals but not as good as metals), some characteristics of metals but more like nonmetals Identify groups and sections of the periodic table by group name and common properties. 3.02 notes Lesson 03.03: Periodic Trends Describe and explain the trends for effective nuclear charge, atomic radius, ionic radius, and ionization energy across a period and down a group. -Effective Nuclear Charge- the charge (from the nucleus) felt by the valence electrons after you have taken into account the number of shielding electrons that surround the nucleus. -Atomic radius- half the distance  between the centers of two atoms of that element that are bonded together -Ionization Energy- the energy required to remove one electron from an element, resulting in a positive ion. -Ionic radius- One-half the diameter of an ion. A positive ion is called a cation, and a negative ion is called an anion. Nonmetals usually become anions and metals usually become cations. Predict the properties of an element based on the known patterns of the periodic table. Use periodic table Describe and explain the periodic trends for electron affinity (honors). Electron affinity-The energy involved when a neutral atom gains an electron Becomes more negative (more energy is given off) for each element across a period from Group 1 to Group 17 because of an increase in effective nuclear charge. Becomes less negative (more positive) going down a group, because each electron is being added to a higher energy level farther from the nucleus. Explain the exceptions to the trend across a period for ionization energy (honors). Noble gases in Group 18 all have positive electron affinity values. The noble gases must be forced to gain an electron because they already have a full valence energy level. The alkaline earth metals in Group 2 and the nonmetals in Group 15 both have electron affinity values close to zero due to electron repulsion and effective nuclear charge. Nitrogen, in Group 15, does not form a stable -1 ion because when an additional electron is added to nitrogen’s valence energy level, it is added to a 2p orbital that already has one electron. The weak attraction between the added electron and nitrogen’s nucleus is why there is not much energy given off. Lesson 03.04: Valence Electrons and Bonding Define and compare ionic and covalent bonding. -Ionic Bond- A chemical bond that results from electrostatic attraction between positive and negative ions, electrons are given up by one atom and gained by another atom, and then those atoms are attracted to each other.  Between a metal and nonmetal. -Covalent bond- Electrons are shared between two atoms, neither atom completely gains or loses electrons. Between two nonmetals. Relate your knowledge of the periodic trends to the chemical bonding exhibited by various elements. Lesson 03.05: Ionic Bonding and Writing Formulas Determine an element’s ionic charge based on its location on the periodic table. Group 1- 1+ Group 2- 2+ Group 3- 3+ Group 4- 4+ Group 5- 3- Group 6- 2- Group 7- 1- Group 8- non-reactive noble gases Write the correct ionic formula when given two elements that bond ionically. Use question above and periodic table Lesson 03.06: Covalent Bonding and Lewis Structures Determine how many covalent bonds an atom needs in order to fill its valence shell, using the periodic table. Must get to 8 valance electrons. Ex. Group 17 needs one more valance electron; group 6 needs 2 more valance electrons Draw correct Lewis structures to model covalently bonded molecules when given the name or formula of the molecule. Describe your observations and conclusions from the virtual lab. Lesson 03.07: Intermolecular Forces Use VSEPR theory to predict the shape of a molecule based on its Lewis structure. The VSEPR theory is about geometry of compounds and electron location. Compare and contrast intermolecular forces (London dispersion, dipole-dipole, hydrogen bonding, and ion-dipole). London dispersion forces occur between all molecules and particles but are the only force of attraction between nonpolar molecules or noble gas atoms. These forces are the weakest of the intermolecular forces. The London dispersion forces are caused by the motion of electrons. Dipole-dipole forces are electrostatic interactions of permanent dipoles in polar molecules. The attractive forces that occur between the positive end of one polar molecule and the negative end of another polar molecule tend to align the molecules to increase the attraction. Hydrogen bonding is a particularly strong dipole-dipole interaction in which hydrogen is covalently bonded to a highly electronegative element, and attracted to the very electronegative element in another molecule. It occurs only in molecules containing N-H, O-H or F-H bonds. Ion-dipole forces are attractive forces that result from the electrostatic attraction between an ionic compound and a polar molecule. This interaction is most commonly found in solutions, especially in solutions of ionic compounds in polar solvents, such as water. Identify the intermolecular forces experienced by different compounds. Intramolecular Forces: The forces of attraction that occur between individual molecules. Lesson 03.08: Naming Compounds Correctly name covalent compounds, ionic compounds, and acids when given their formulas. A metal forms a positive ion (cation) and a nonmetal forms a negative ion (anion). The cation and anion combine to form an ionic compound, more specifically referred to as a binary ionic compound. Write the formulas for ionic compounds, covalent compounds, and acids from their names. Name hydrates or write the formula of a hydrate when given its name (honors). Same prefixes Lesson 03.09: Molar Mass of Compounds Calculate the molar mass of compounds from the formula. Determine empirical formulas from percent by mass or mass data. Empirical formula: The formula of a compound in which the subscripts represent the lowest whole-number ratio of the atoms. Determine the molecular formula from the empirical formula and molar mass of a substance. No clue Calculate the molar mass of a hydrate and determine the formula of a hydrate from experimental data (honors). H2O- 18.015 Determine the empirical formula of a compound from the mass of the products  produced in experimental reactions (honors).

Willowbrook

I am going to begin this essay discussing some of the ways the human Services field has changed with the developmental disibilities. I am going to discuss ways it has changed from training classes that I have went to and learned from. Back many many years ago, people with disabilities were looked at in a totally different way then they are today. Today individuals with developmental disabilities are taken very good care of and are watched very closely. Back in the 1930s there was a place called Willowbrook that was built and was a state run facility for individuals with developmental diabilities. Willowbrook was in the Willowbrook neighborhood in Staten Island, NY. It was opened in the 1930s and closed in 1987. Willowbrook was orginally degisned for 4,000 individuals but eventually ib 1965 it had more than 6,000 individuals. In 1965 it was the biggest state run facility for individuals with developmental disibilites. It was a very bad place for these individuals due to questionable medical practices and experiments. Sen. Robert Kennedy even called it a â€Å"snake pit†. In the first decade that it was open individuals were getting hepatitis, it became very common. Most of the individuals developed some type of hepatitis within the first 6 months. In 1965 when the population was over 6,000 individuals Senator Robert Kennedy toured the facility. It was very overcrowed at this time with 2,000 more individuals than the building was designed for. Senator Robert Kennedy gave some recommendations for improving the conditions after he seen they were â€Å"living in filth and dirt, their clothing in rags, in rooms less comfortable and beerful than the cages in which we put animals in a zoo†. Many of the individuals who lived there were abondoned by their families, foster care, and or other system agencies. In 1972 Geraldo Rivera who was an investigative reporter in New York did some investigation. During his investigations he found â€Å"deplorable conditions†. The deplorable conditions were â€Å"overcrowding, inadequate sanitary facilities, and physical and sexual abuse†. Rivera then went onto the Dick Cavett Show and showed some film of indiviuals that lived at the school. On March 17, 1972 a class action law-suit against New York State was filed in federal court. A settlement was not reached until May 5, 1975. It took several years before all of the violation were corrected. Due to the publicity of the case their is now a federal law called the Civil Right of Institutionalized Persons Act of 1980. In 1983 there were plans to close Willowbrook made by the the state of New York. In 1974 it was renamed Staten Island Develpmental Center. By March 1986 the population was at 250. On September 17, 1987 the last individual left the facility. While I was in a training class for my current job, we had to watch a video by Geraldo Rivera about Willowbrook. The conditions named above were so true but reading about it sounds good compared to actually seeing how these individuals actually had to live. Not only were these individuals already abandoned by their loved ones now they had to live in terrible conditions.

Cry of Sodom

As indicated in the first part of the article, Nicholas Sensions settled in Connecticut in 1640 (Richard Godbeer, 1995). Eventually he established good relations in the community, since it was also stated that he settled down five years later, and founded a profitable enterprise in the community (Godbeer, 1995). At first glance, nothing outstanding seems to elevate itself from the norm.But what is empahtaically pointed out are the episodes of attempted attacks of Sensions against the male folk in the community for the act of sodomy (Godbeer, 1995). Apparently, the advances by Sensions were no isolated case, as the witnesses aver that the attempts were done over a 30-year span (Godbeer, 1995). What can be seen from the article? What draws one immediately is the topic itself, of a man attempting to have deviant sex with men in the community.But if one were to dig deeper, one could surmise the fact that people such as Sensions can lurk in one’s community virtually unnoticed. In t oday’s society, people are unaware that a sexual predator has invaded their communities with nary any notice. People such as Sensions have gotten too ensconced in the community that their real motivation in the area will go unnoticed until such attacks occur.People can hide under the cloak of â€Å"acceptability† then proceed to launch their nefarious acts against the very community that accepted them. The propensity of the act then by Sensions drew such an outburst that the court did not have a hard time to locate witnesses (Godbeer, 1995). In the same way, today’s society should also respond in like kind when these predators come into our communities. Reference Godbeer, R. (1995). The Cry of Sodom: discourse, intercourse, and desire in colonial New England. The William and Mary Quarterly

Reconstrution and Race Relations Essay Example | Topics and Well Written Essays - 1000 words

Reconstrution and Race Relations - Essay Example The exercise of freedom for the freed slaves was quite a challenging prospect especially in the southern states as the white southerners set up road blocks to any achievement of freedom for the former slaves. The southern states’ economies were in shambles at the time and many of its young men were dead or maimed after the war. They, however, formerly owned fewer slaves yet ironically, they vehemently opposed the freedom of the slaves. The Radical Republicans (as they called themselves) used their white majority during voting exercises to pass legislations and restrictions against the black minority, their legislators and voters. In Georgia poll tax of 1877, white southern legislatures passed laws that created more barriers to voting by blacks and poor whites, working to suppress the black vote and reduce it through changes in voter registration, election procedures, poll taxes, residency requirements, rule variations, literacy and understanding tests which were particularly h ard for the poor and especially blacks to fulfill while, for instance, exempting other white voters from literacy test using the grandfather clause. In addition, cases such as the Williams v. Mississippi (1898) and Giles v. Harris (1903) including white primaries created situations that prevented most blacks from voting in southern states. The white southerners also used force to prevent the exercise of any freedom by the former slaves. The enactment of the Jim Crow laws and the subsequent use of force and terror to enforce them aided them greatly in their aims. They waged terror through members of a secret vigilante organization called the Ku Klux Klan (KKK). The clan waged war even against whites they considered traitors to the race and the region as they sought so desperately to turn back the hands of time to before when African Americans gained the right to vote. Apart from the Ku Klux Klan, other such groups included the White League and the Red Shirts. The southern whites also used racial segregation in many forms as a tool to meet their aims. Blacks and whites rode in different parts of the bus, supported different baseball teams, enjoyed separate public parks and watched movies in separate theatres. Public schools were established separately for whites and blacks (1867) (Hofstadter (1982) where the white dominated municipal governments withheld funds from black schools. White residents also refused to sell or lease land for colored school construction. Due to the segregation, enrolment in black schools greatly exceeded the standard capacity as there were fewer black schools for the growing black community leading to low education standards. The blacks in turn challenged these efforts by the white southerners through law suits amongst other means and according to Foner (1988), the Freedman’s Bureau threatened lawsuits over unfair division of school funds eventually getting some money turned over to a panel of colored trustees for administration o f colored schools. Other such successful lawsuits included Guinn v. United States (1915), Lane v. Wilson (1939) and Smith v. Allwright (1944). The freed people also sought to enhance educational advances, one of the reasons they had been deemed inferior. They begun to buy and lease land for school construction and housing, for example, from the Barry family north of the insane asylum of Anacostia. Most of this they

Interview with an immigrant 4 pages single spaced Essay

Interview with an immigrant 4 pages single spaced - Essay Example Nabeeb: Learning English was really hard, especially considering that I had spoken a different language for 20 years. In Tanzania, I was accustomed to speaking the national language which is Kiswahili, in addition to my local Chagga dialect. It is very rare to find people speaking in English in Tanzania, and in fact, most people perceive English as a foreign language. Considering that I spoke very little English by the time I came to the United States, the language barrier was so much of an issue that most of the time, I did not make sense in my broken English, and people would laugh at me. Interviewer: It must have been really hard to get laughed at. How did you handle it? Nabeeb: At first, it was so humiliating. Imagine having kids as young as 6 years old laughing at you because they speak better English than you. It became so bad that I opted not to talk to people and this made me very lonely and homesick. Interviewer: So how did you overcome the language barrier issue and speakin g of home sickness, how bad was it? Nabeeb: After secluding myself for around two months, I realized that life would not get any easier if I did not take up the responsibility of fighting of the language barrier problem. I, therefore, enrolled at a local grammar school where I took up English lessons, started interacting with people and actually urged them to correct me whenever I spoke bad English. But I must say that for an immigrant, having to distinguish between formal English and American slang is an uphill task. The homesickness? No words can fully describe what it feels like to be in an alien land, away from friends and family, and forced to adapt to new life. I would get so home sick that I would spend my free time trying to find other Tanzanians who help me manage the homesickness. Communicating with my family back in Tanzania via telephone also helped ease the homesickness. However, the international calls were very expensive at the time for a student, meaning that communi cation was very rare. Interviewer: Apart from the language barrier and homesickness, what other challenges have you faced as an immigrant in the United States? Nabeeb: Once I set foot in the United States, everything was totally different. It is like waking up to a new world; the weather, the food, the modes of dressing, the accents, and more so the system of education, all gave me a culture shock. In class especially, I found the teaching methods so strange that I used to be the quietest student in class. I could not dare ask questions or even answer them. It really took me time to get adjusted to the American classroom. In addition, there are too many laws controlling the lives of immigrants that one almost feels suffocated. Obtaining a driving license, getting a work permit, travelling out of the country, getting social security, among many other regulations almost make one feel like a suspect. I must also add that it took me quite a while to get used to eating burgers and pizzas . I used to crave for Tanzanian food so much that I would try the recipes only to end up disappointed because the ingredients I found here are not the same as those used in Tanzania. Anyway, after months of complaining, I finally adjusted and I got used to the food here. Interviewer: But the experiences could not have been all bad. Is there anything positive about being an immigrant in the United States? Nabeeb: Everyone wants to live the American dream. That is what I came chasing for and that is the best decision I ever

Epidemiology Essay Example | Topics and Well Written Essays - 1000 words - 1

Epidemiology - Essay Example In the case of a food outbreak, it is a responsibility of the public health officials to examine the problem and look for possible solutions to control it. It is their obligation to make sure no more people are affected and avoid similar outbreaks from happening in the future. In the above case, I would rush to a nearby health center to make the officials aware of the problem. The food born outbreak really requires a public health response. As the main role or responsibility of public health officials is to collect information on any serious outbreak, it will be so helpful if information on the above case, food born outbreak among the children is examined. There is where the woman can get to know what the really cause or genesis of the problem was. The type of emergency described in the above case is an epidemiological investigation. In this investigation, after food borne disease outbreak is recognized, the public health officials starts immediately an observation to get enough information with a sole aim of controlling the outbreak so that more people don’t get affected even in times to come. In order to examine the root course of the problem, information is the main key. The public health officials could ask some questions like; what did he or she eat? Where was he when the problem started? How did it start? Have he ever suffered from the same? How many children are suffering the same problem currently? Have you visited any other medication? It is good to know which steps we can take to manage such an outbreak. The steps for managing the above disease are; gathering original information about the cases and report it to the right person at the nearby health center, formulating an original case definition that is like who is ill, what are their signs among others. It is also important to record the gender and even age of the affected. Another step is to formulate an original questionnaire to find out if there exists a common contamination source

Freedom of Religion Essay Example | Topics and Well Written Essays - 1250 words - 1

Freedom of Religion - Essay Example The research paper investigates the stand of the judicial system of the US and the federal government in the interpretation of the free exercise clause when confronted with different aspects of the freedom of religion as enshrined in the US Constitution. The Free exercise clause explicitly prohibits the US government from interfering with the religious choice of each individual. The Clause also bars the US government from invading various religious practices that do not pose security threats to the country. The free exercise clause forbids the US government from forceful recruitment of citizens into particular fields believed to contradict individuals’ religious standing. The clause further allows individuals to make their own decisions and choices regarding the type of religions in which they desire to belong. The Supreme Court of the US applied the principles of the free exercise clause to grant the Amish community the request of terminating the education of their children a t the eighth grade of education. The Amish in their status felt satisfied and tended to derecognize the needs for furthering the education of their children. In this case, the Amish community was granted request on the basis of their religion, which deemed it unfair for states to sponsor their children’s education while they were economically stable. The Free Exercise Clause also accredits parents the right to choose and decide on the appropriate schools that comply with their individual religious beliefs.

Commercialization Plan Essay Example | Topics and Well Written Essays - 1250 words

Commercialization Plan - Essay Example The Sweet Cat center provides safe and secure daycare for children aged up to 7 years. Market research helps in gathering valuable information from the customers (Klopper, 2000). The Sweet Cat center will carry out market research to gauge the level of customer satisfaction. Improvements and modifications in its services will be carried out accordingly. The center also plans to gather information on the unmet needs of the customers and devise appropriate strategies to satisfy those needs. The Sweet Cat centre will strive to provide top-notch day care services. Since the company operates in the services sector, it will pay due attention to all the 7 Ps of services; product, place, price, promotion, physical evidence, processes and people (Khan, 2014). Sweet Cat will provide close personal attention to each child. The centre will provide a combination of educational and recreational services to ensure holistic development of the children. Sweet Cat has a vast repertoire of toys and games for children. The company will continue to add on to its existing collection of toys and books. At the same time, we will dispose of old worn out and out-dated material. The walls of the Sweet Cat center will have pictures of various cartoon characters. This will ensure that the overall ambience of the centre remains lively and vibrant where children can relax and enjoy. The appropriate physical evidence is bound to attract the target market (Buttle, 1994). Our center recognizes the fact that infants require special care. Therefore we will have a dedicated team of employees to cater to this segment. The center will offer some water-based activities to add to the fun quotient. It will also have kitchen facility to prepare food for the children. We, at Sweet Cat center are committed to providing top notch services to our clients. It will be mandatory for all employees of the center to undergo periodic training programs. This training will be arranged by the

The Reluctant Workers Essay Example | Topics and Well Written Essays - 1500 words

The Reluctant Workers - Essay Example In any institution, there must be administrators who oversee day-to-day operations of the organizations and ensuring that things go on smoothly. Therefore, administrators perform very useful roles by ensuring that institutions achieve set goals. In the case study, Aston claims that the accounting department manager does not want an employee in that section to shift to project management section (Kerzner, 2010). This is despite confession of the employee of his interest in project management. The manager seems interested in achieving his departmental goals at the expense of the overall goal for the company. Thus, the boss of the worker who had interest in project management kills his interest and dream, and this might lower morale and appreciation of the employee. There is also poor communication between the workers and the managers. Moreover, Phil Davis, the director of project management seems not interested in solving issues raised by the project manager, and this constitutes poor administration (Kerzner, 2010). Therefore, effective administration and communication is vital for the success of any organization.... Thus, the boss of the worker who had interest in project management kills his interest and dream, and this might lower morale and appreciation of the employee. There is also poor communication between the workers and the managers. Moreover, Phil Davis, the director of project management seems not interested in solving issues raised by the project manager, and this constitutes poor administration (Kerzner, 2010). Therefore, effective administration and communication is vital for the success of any organization. Proper planning Planning entails the process of thinking as well as organizing activities necessary for the achievement of a given goal. Proper planning is required in carrying out and implementing activities that lead to the attainment of the goal. In the case study of reluctant workers, planning is a challenge. For instance, Aston asserts that in the week that the test was scheduled, some departments and individual workers planned different activities. The customer’s t op management planned on flying specifically for firsthand observations. Moreover, two members of his team had planned program vacation for the week and could not participate in the test (Kerzner, 2010). The scenario clearly indicates poor planning of events and activities in the company. Poor planning can lead to underachievement of the set goals and targets. 2 .Analyze the way in which Tim Aston, the young project manager, was exercising his skills with respect to his project staff and the functional managers. Discuss Tim Aston's effectiveness in light of the three core skills you identified. Tim Aston was exercising his skills quite properly with regard to project staff as well as with functional managers. First, he organizes a meeting with

Primark supplying consumers with ethically sourced garments Essay

Primark supplying consumers with ethically sourced garments - Essay Example Its main objective is to have a profitable as well as sustainable business (Goworek, 2011). Hence, the company always seeks growth opportunities in order to have a profitable growth within the organization. The company works closely with the suppliers as well as the factories which produces the goods for the company (BBC, 2015b). However, the role played by the Primark buyers is essential to support the ethical business practices. The company goes through a selection process in order to choose the new suppliers and factory in order to enhance their production process. The company while choosing new factories ensures regarding the fire safety measures and hires trained employees and also makes sure regarding the wages and benefits that they are supposed to receive (Goworek, 2011). Thus, the company focuses on the various ethical aspects that are to be followed in order to run a smooth business. The research has been carried out on various aspects of the business set up by Primark in the international markets. It comprises of a detailed analysis of the demand, supply as well as the price mechanism within the economy. A study is carried out on the overall demand of the customers for the products manufactured by the company. It also involves the number of customers purchasing the products of the company (Carrigan and De Pelsmacker, 2009). The research involves collecting secondary data related to the annual sales of the company and the total production of garments by the company. The data is mainly collected from authentic sources such as the newspaper articles from the well known news papers like Financial Times, Economist and also from the BBC news articles. The data on the annual sales of the company are also collected from the annual reports published by the company every year. The secondary data in turn helps to determine a conclusion regarding the overall

Research Paper about Digital Collection in library Essay

Research Paper about Digital Collection in library - Essay Example It occurred to me that the invention of new technologies such as e-readers may provide a solution. Some informal personal research I did revealed that, as you are, no doubt, aware Rutgers University has undergone significant budget cuts in 2010. I discovered that it costs $4.26 per annum to store a print book in a university library as opposed to $0.15 fro an electronic volume. . In addition, The Rutgers University Libraries are essentially filled to capacity – some of the most critical space shortages exist in the Alexander Library. The attached document is a detailed version of an oral presentation that I recently delivered, proposing that comprehensive changes within the Rutgers University Library System can be enacted by the implementation of a digital collection and electronic reader program, at a cost that would not be prohibitive. A saving of upwards of $25 million dollars annually could be saved by not having to extend the libraries physically and by reducing storage c osts. Surveys have shown that this move to digital format is something that the students and staff of Rutgers woul welcome. I look forward to hearing from you regarding this project and will make myself available at any time. Please feel free to contact me via email at tufkte@eden.rutgers.edu, or by phone at 201-835-9098. Thank you so much for your time and consideration. Sincerely, Tae-Eung Kim Going Digital: The Adoption of a Digital Collection within Archibald S. Alexander Library & Electronic Reader Program Submitted by: Tae- Eung Kim Submitted to: Marianne Gaunt Vice President for Information Services and University Librarian Archibald S. Alexander Library Rutgers, The State University of New Jersey 169 College Avenue, CAC New Brunswick, New Jersey 08901-1163 Submitted on: Jan 11, 2011 Scientific and Technical Writing Course Number: 355:302:01 W11 Abstract This report is a qualitative deconstruction of the concept of the library and argues that contemporary solutions are possib le to enhance the library experience and address the changing nature of library space. Connections are made between the changing nature of this library space and physical shortages of space in Archibald S. Alexander Library. The rising costs of tuition and textbooks are considered, as well as the cost of housing a digital book collection versus a print collection (ARL Statistics 2007-2008). Logistical shortcomings of a print collection in isolation are considered in relation to access to research material and Rutgers’ Special Collections. Overarching technological trends are considered insofar as they demonstrate the public’s growing reliance on and acceptance of handheld devices. Trends in media are also considered and sources are cited that forecast the ‘death of print media’ – even the more radical views of for example, Arthur Sulzberger, owner and chairman of the New York Times, are considered. A plan is formulated that is paradigmatically linke d to developments made at Northwest Missouri University, the Google Books Program, and the Gutenburg Project, as well as successful local initiatives reported on in the Rutgers University’s The Daily Targum.. The plan includes a three part structure and is designed for students in Rutgers’ Graduate Program in English at the New Brunswick campus to form a pilot study group as precursor to a more general university-wide

Time and Professionalism Essay Example for Free

Time and Professionalism Essay What is professionalism? There are many different forms of professionalism depending on whose opinion of professionalism it is. I will go with my opinion of professionalism. For the thirty years of my life I must say, I have learned a lot about my experiences in life. I’ve learned from myself, I have learned from my friends, and I have learned from mere strangers. I have seen people succeed in their goals. I have seen people fail in their goals. Failing doesn’t mean that you can’t try again. I believe we learn from our mistakes or if you possibly can, learn from others before you commit the same mistake. Well, I have come to a great conclusion. Professionalism plays a major, a very important role in succeeding in life despite of what goal you are trying to reach. To become a doctor there comes a need for a great amount of professionalism. To become a stockbroker, there is a need for people with nothing but a great mind and professionalism. Even to become a professional football player, despite of the great skills you may have to catch a 60 yard pass for a touchdown, there is still a great amount of professionalism expected from that professional wide receiver. Professionalism comes in many different aspects. The first most important aspect of being professional is the mere first image that you present yourself with. I say professionalism starts with your dress code and hygiene. The first detail you will put out to a person meeting you the first thing is that of how you are dressed. You should be dressed up for the occasion you are presenting yourself for. In an interview for example, a man should be dressed with a dark suit with a plain matching tie and decent shoes, also with his hair groomed. The second most important aspect of being professional is how you present yourself! Yes, you may be well groomed, with a perfect elegant suit but, if you do not have the perfect elegant professional attitude, the attire well, does not mean a thing. Professionalism plays a part in every characteristic of any person. So that being said, when being professional make sure you have the proper aura present. Make sure when you meet that important person that will decide your fate that you have a welcoming smile on your face. Make sure you present enough eye contact that you seem very much interested in what that person is trying to offer you and at the same time, not too much eye contact that it may come across to the other person that you are being maybe too cocky. Greet that person with a firm but not too firm handshake. Make sure that interviewer knows that you are comfortable and also make him or her feel just as comfortable. That is a big plus. Although I emphasized that the first impression you make to anyone will determine to the other person on what level your professionalism is to them. Do not forget that consistency is key to life. Yes, your first impression is big and will have a great impact on anyone. Anyone can have a great impression for one day. Can you do it on a daily basis? Can you maintain your characteristics of professionalism? Can you leave a great impression on people every day? This leads me to my third most important aspect of professionalism. Consistency! Although I put it at third most important does not mean that it is not as important as the first two. They play a role together as one. Consistency is big on every part of your personality, characteristic, and statistically. Are you prepared to be dressed professional at all times despite of whatever affair you may have? Are you willing to dress to the occasion? Are you prepared to have a great attitude and personality at all times, despite of what personal issues you may have? Can you keep that smile on your face and a positive attitude? Are you able to keep your good grades at all times? Are you able to have a 100% attendance? Can you show me 100% effort every day? Yes you have to have a great attitude and be dressed accordingly at all times but, can you do this 99. 9 percent of the time. This is what people look for in a professional. Someone they can rely on. There is one thing people tend to forget when talking about professionalism. Everyone has free personal time to enjoy their lively hood. There is no objecting to that. But do not forget that although you are on your own free personal time that there is not anyone watching you. As a famous musician once said, â€Å"the streets is watching†. There are always eyes on you if you are in a public place. You cannot everyday go to work and display a personality of professionalism, then go out to a club and be the worst most obnoxious person ever. Well you can. But I bet you didn’t see your assistant manager on the other side of that club watching you with astonishment! That one mistake may have cost you your whole chance of becoming the next person to being promoted in that company. That is why I say consistency is key. You cannot be professional in places where you think may only matter. Once you take a career that involves you being professional, you must always display that same amount of professionalism at all times. When you are at work, when you’re out at the park, when you’re at the movies, at a bar, anywhere you go you must be professional at all times. This does not mean you cannot have fun. You can have fun and be professional. Just as long as you present yourself in a respectable fashion. I personally will display all these aspects to my experiences in my future for my externship. I have learned a lot about myself and my experiences. I must admit. Most times I have not lived in a professional manner. I am now seeing things in different light. I am seeking the respect of a different group of people than in my past. I know that with all being said above. Without me living up to my knowledge and words I cannot succeed in my field of study so now it comes to that point that I will have to have a great output in my personality, my dress code, and I have to be consistent at all times. I have not been perfect, and I know no one is but I can only try! So after this report I will sit back and evaluate my little theory in professionalism and understand. I can’t only talk about it. I will be about it!!!!!

Organizational Structure Of Nestle Pakistan Marketing Essay

Organizational Structure Of Nestle Pakistan Marketing Essay Now companies are improving their production by adopting different strategies in which backward integration is one of them. Backward Integration is a type of vertical integration in which a company gets control over its suppliers to improve the efficiency and save the cost which improves its profit margins and make the firm more competitive. Backward integration occurs through acquiring input suppliers, establishing long-term contracts with existing suppliers or investing in new input production capacity through internal corporate growth. The main advantages of backward integration regardless of the industry are decreased marketing expenses, the stability of operations, the certainty of supplies of materials, much control on the distribution of products, tighter quality control, the on time review of fabrication and allocation policies, more control over inventory, and additional profit margins or the ability to charge lower prices on final products. These advantages must be weighed against the disadvantages which normally are disparities among productive capacities at a range of stages of manufacturing, governmental pressure, lack in interest of specialty, the firmness of operations, the extension of the management team and lack of direct competitive influence on the costs of transitional products. Background: This report highlights the comparison of two companies from Pakistan Food Industry the ENGRO FOODS and NESTLE PAKISTAN, which are applying backward integration to enhance their production capability. In Pakistan these are the top most companies which are playing a vital role in the food industry through their dairy and beverage products. Nestle is a subsidiary of Swiss origin company which headquarter is located in vevey, Switzerland. Nestle Pakistan started its operations in 1988 with the collaboration of Milk Pak Ltd in Pakistan which is further took over total control in 1992. In Pakistan, its head quarter is located in Lahore and the company currently operating four production facilities. Two of its factories are located in sheikhupura and Kabirwala while one in Islamabad and one in Karachi. It has also the biggest milk collection operation in Pakistan through which they collects milk from an estimated 190,000 farmers and from their dairy farms located in different areas of Pakistan. Nestle Pakistan is currently the leading food beverage company of Pakistan. While Engro food is another biggest and fastest growing company in Pakistan. In 2005 Engro Foods limited was established and it is 100% owned by Engro Corporation. Engro Foods limited began their operations in 2006 and within 5 years they make realization to their competitor by increasing their market share gradually. At the end of 2010 Engro Foods Limited took control in the market of Ultra High Temperature by launching new products including ice cream, juices, powder milk and flavoured milk which contain great potential to compete in future. The Company is also entering into global markets. Its first mission is that to administer a Halal food business in North America known as Al-Safa, which was recently acquired by Engro Corporation at a total cost of 6.3 mn dollars. INDUSTRY OVERVIEW Recently a seminar Current Status of Foods Industry in Pakistan: Threats and Challenges was held at Lahore on September 07, 2012 in which different analysts of PCSIR and Federal Minister of Science and Technology addresses that food industry in Pakistan has become the second largest industry by participating with 17% share in GDP and in Pakistan it is now become most consuming industry because people spent 42% of their earnings in foods products. And at the end of the session some analysts point out weak point of the food industry that the in appropriate management of food products and the large harvest losses in vegetables, fruits and grain create a food shortage in market. There are several sectors of food industry while some are given below which are related to the project report, we will mainly focus on these. These sectors are as follows: Dairy Juices Ice creams 2.1 Dairy Dairy sector is one of the most important sectors of Pakistan which affects more than 10 mn families. There are a lot of companies in Pakistan who are purchasing milk from farmers for their satisfaction. The dairy industry is providing packed milk to its consumers in the shape of UHT, Pasteurized, Tea Whitener and Flavored milk. The industry is also producing Ice Cream, Yoghurt, Cheese, Butter and miscellaneous food items for childrens.   Milk is the most consumable food item having a life of 4 hours under at a certain temperature level of room. Pakistan is 3rd leading milk producing country in the world with more than 47 billion litters production and 11.30% contribution in GDP and a milk economy that in value terms is 27.7% of the total agriculture sector. According to analysts the milk production is expected to grow at 2% annually, however the processed industry is only 7% of operated milk. The milk, remaining wastages and farmer preservation is 20.7 bn liters of which 1.4 bn goes into processing and the rest is sold as a commodity in retail outlets and through door to door Gawala system. So, there is an immense prospect and +prospective to grow the processed milk business. The processed milk has segmented into three categories namely: Ambient UHT Powder 2.1.1 Ambient UHT As of 2010, Ambient UHT constitutes only 4% of the total Tradable Milk segment. Industry volumes have grown 10% from 2006-2010 and the market size was 790 million liters as of December 2010. 2.1.2 Powder Currently, the size of the branded powder market is approximately 57,000 tons, which uses approximately 540 mn liters of milk and 3% of tradable milk. Powder market size has grown 17% from 2006 to 2010 and it is expected to grow 14% in the next five years due to economy that powder offers as well as its specialize use as growing up and infant nutrition source. Nestle Pakistan is the market leader in this segment. 2.2 Juices The Juices, Nectars and Still drinks market are of 507 Million Liters which has total market value of PKR 31 Billion. This market is subdivided into Juice and Nectar and Value added Still Drinks. Juices contain 100% fruit substance, Nectar contain 25% to 99% fruit substance while still drinks contain 0 to 24 % fruit substance value added still drinks have innovative packaging or addition of pulp etc. Nestle Pakistan is the market leader in this segment. 2.3 Ice Cream The Ice Cream sector of Pakistan has growing constantly and registers a volume growth of 20% in 2010 as compare to 2009. The overall volume of ice cream sold in 2010 was 71 Million liters while the total market value was PKR 8.8 billion. The industry volumes have grown 11% over the last four years. However, it is expected that growth will be higher in next five years on the back of significant investment by the industrys key players. Walls are the market leader in this industry which is followed by Omore. COMPANIES PROFILE 3.1 Engro Foods Engro Corporation Limited initially introduced with Engro Chemical Pakistan which rapidly built their growth in chemical industry and after few years Engro Chemical become Engro Corporation Limited by making diversified investment in different sector like Foods, Energy, Fertilizer and Business solutions. It started operations in 1957 as an Esso/Mobil joint venture which discovered the Mari Gas field near Daharki. Engro food is now becoming the biggest and fastest growing company in Pakistan. From the beginning till date Engro Foods Limited 100% owned supplementary company of Engro Corporation. Engro Foods Limited operations began in the year of 2006 and within 5 years company started to climb the ladder of growth rapidly. It has manage to be the market leaders in Ultra High Temperature (UHT) Industry at the end of 2010 and has launched multiple new products including Ice Cream, Flavoured Milk, Fruit Juices and Milk Powders, that show great potential for future. In order to back these products and to achieve high quality standards Engro Foods Limited made backward integration strategy in which they heavily invested in milk processing and collection infrastructure. The Company has innovated by venturing out of the dairy sector and stepping in the Beverage Industry by launching Olfrute and ice cream industry by launching Omore. The Company is also entering into the global markets. Its first mission is to manage a Halal food business in North America known as Al-Safa, which was recently acquired by Engro Corporation at a total outlay of 6.3 mn dollars. PRODUCTION FACILITIES Dairy Plants Engro Foods has two UHT processing plants which are located in Sukkur and Sahiwal with total filling capacity of 1.1 million liter per day. Sukkur Plant capacity is 400,000 liter per day whereas Sahiwal plant facility is 700,000 liter per day. Engro Foods also has a powder plant at Sukkur with a capacity of 24 tons per day. Covered area of freehold land of Sukkur is 27 acres and Sahiwal production facility is 33 acres freehold land. These production sites are equipped with plant and machinery of European origin. Sukkur Production site started its operation in Feb 2006, whereas Sahiwal plant started its operation in December 2007. Ice Cream Plant The ice cream plant was set up in the same facility as the Dairy Plant. The total manufacturing capability of Sahiwal is 33 acres of free holding land. This provides deliberate advantage to the Company in terms of the supply of raw material, the utilities, and manpower and warehousing. The ice cream plant has total capacity of 22 million liters per annum. Organizational Structure of Engro Foods: President/CEO Secretary Secretary Vice President Manufacturing Vice President Marketing Manager Public Affair Manager Internal Audit Special Projects Vice President HR Vice President HR Compensation Benefits Sales Production Accounting Recruitment Planning development Maintenance Treasury Training development Technical Services Process Engineering Industrial Trade Instrumental/Fleet Purchasing Administration Legal Brands of Engro Foods: The product portfolio of Engro Foods comprises some of the countrys biggest and best selling brands which include: Olpers Olpers Lite Olfrute Omore Omung Omung Lassi Tarang. 3.2 Nestle Pakistan Nestle is basically a Swiss company and their head office is situated in Vevey, Switzerland. And Nestle Pakistan is one of it supplementary company. Since 1988 Nestle Pakistan is working with the alliance of Milk Pak Ltd and within short time period Nestle Pakistan took over Milk Pak Ltd. It is also listed in Karachi and Lahore Stock Exchange. Nestle Pakistan is one of the most prominent company which ensures it place among top 25 companies who are registered at Karachi stock exchange for last couple of years. The Headquarter of Nestle is located in Lahore and the Company operates four fabrication facilities. In which the factories located in Sheikhupura and Kabirwala are producing different products under same umbrella. The other factory is present in Islamabad and one in Karachi produce packed water. Nestle Pakistan now operates the biggest milk collection process in Pakistan. At present, Nestle Pakistan gathers milk from a projected 190,000 farmers. At present Nestle is market leader in dairy and beverage industry of Pakistan because they are very keenly focusing on Nutrition and health by covering almost at all locations throughout Pakistan to serve the consumers. Nestle Pakistan distinct feature is that they are the leaders in Nutrition. PRODUCTION FACILITIES Sheikhupura Factory The factory located at sheikhpura produces many most popular products s of Nestle Pakistan such as  Milkpak UHT milk, Nevista  products,  Nestle pure water,  Cerelac and yogurt. The factory starts operation as part of Milkpak Ltd in 1981. Formerly it produced only UHT milk but in 1988 it had expanded to produce butter, cream, ghee and fruit drinks as well. But with the passage of time Nido powder milk also started to produce in this factory. Kabirwala Factory Milk Pak took over this factory which is located in Khanewal district of the Punjab in 1990. In 1997 Nestle Pakistan got 100% share of that unit.  After acquiring it Nestle upgraded its capacity and in 1992 they added Maggi Noodle  plant to the factory. Over the years past the Kabirwala factory was constantly enhanced as Everyday  tea whitening powder was introduced in 2002 . Islamabad Factory In Islamabad Nestle purchased the AVA water plant in year 2001. And in 2003 Nestle fully owned that unit. Gradually Nestle upgraded and introduced machineries to become more efficient in production through which they was able to provide differentiated products to their consumer with good packaging. Organizational Structure of Nestle Pakistan: Chief Executive Water Group Corporate Affairs Human Resource Supply Chain Milk Collection Agriculture Services Nestle Business Excellence Technical Operations Finance Control Unit Marketing and Sales Division National Sales Management Legal Affairs Technical Purchasing Financial Accounting Corporate purchase Treasury National Brand Management Budget Control Information System Taxation Brands of Nestle Pakistan: Nestle Pakistan has a lot of top most brands of Pakistan which added a lot of value to Nestle Pakistan over a last couple of years like: Milkpak Nevista Nido Everyday Milkpak Cream Nestle Desert cream Nestle yogurt Nestle fruit vitals Nestle Zeera Raita Actiplus Yogurt Nestle Rawaiti Maza Nestle Milo Nestle Nescafe 4. FUNCTIONAL DESCRIPTION OF ORGANIZATIONS (BACKWARD INTEGRATION) Nestle Pakistan and Engro Foods are currently doing backward integration to enhance their production efficiency by creating their own dairy farms and taking control of transportation. Currently they are focusing of creating their own farms to get control over their suppliers. Both the companies are also now directly approaching to the farmers and collecting milk form them as the old concept of middle man and gawala system has start perishing. The main advantage of creating own farms is that both the companies get on time delivery of their material, which help them to enhance their production and deliver their product on time to the end consumers. The details of Engro Foods and Nestle Pakistan farms are given below: 4.1 Engro Foods Dairy Farm Engro Food has selected the Nara Canal due to the presence of its outstanding water, farming land availability and suitable weather for its Dairy Farm. The company has launched a comprehensive vaccination programme with the provision of clean water and balanced nutrition to have infection free, strong and happy animals at all times. The Companys Nara Dairy Farm continued to remain a rich and nutritious source of raw material for its dairy section. The Nara Farm formed over 5.8 mn liters of milk in 2011 with a total herd size of over 3,000 animals. But in 2012, Dairy Farm produced 26,979 liters of milk per day. At March 31, 2012 Dairy Farm herd increased to 3,204 animals. Through it the profit after tax stood at Rs. 5 million versus loss of Rs. 19 million in March 2011, primarily due to higher yield and production. 4.2 Nestle Dairy Farms Nestle Pakistan manages the project under its Agricultural Division. Over 75 professionals are currently associated with these services; intend to help in  increasing the sustainability of the dairy segment in Pakistan. They give the farmers with free technical assistance and veterinary services to build the skills of the farmers in best farming practices and improved livestock management and link them to small businesses and to the dairy market. For this purpose,Nestle has built two demonstrations and teaching  farms, one of which is still under process. The main training facility is the Sarsabz Demonstration and Training  Farm  which  is located on Multan Road, near Okara. The  second training Sukeki Farm,  is under in building process near Lahore. At the farm, there are more than 250 cows, animal huts,  milking machinery, a teaching centre, and hostel for  the farmers, management office and necessary farm equipment and highly qualified instructors  who train farmers on high quality dairy farming and livestock management. Nestle Pakistan has established this training facility over 103 acres of leased land as an investment for the development of  the dairy sector and to  work towards  sustainable farming and an improved rural economy. 5. LITERATURE REVIEW The concept of vertical integration is very old and we saw a lot of academic and legal debates over the costs and benefits of vertical integration. McGee, Bassett and Williamson (1975, 1985, 1989) said that vertical integration is a mean of reducing transactions costs, assuring supply, reducing risk and alleviating the efficiency losses. But on the other side, economists see vertical integration as a means for firms to reduce competition or extract market rents (Scherer, Perry 1978, 1989).Perry, Hart and Tirole (1978), said that most discussions have focused on the effects of forward integration into a competitive product market and little work exists on the effects of backward integration into a competitive input market. However, Knoeber and Thurman (1996) further said that backward integration is of growing importance in many agricultural and natural resource industries. According to Azzam (1996), backward integration occurs through acquiring input suppliers, establishing long-term contracts with existing suppliers or investing in new input production capacity through internal company growth. In some businesses, there is growing concern about the effects of such integration on remaining un- integrated input suppliers. First he said that backward-integrated dominant firm benefits from production efficiency gains. Second he further adds that backward-integrated dominant firm may benefit from a lower acquisition price for externally supplied raw inputs. As per Blois (1972), the biggest advantages of backward integration are to lower down transportation and marketing expense, production or operation stability, timely supplier services, high quality control, necessary revisions in production and execution policies, maintained inventory control, and high profit margin able produces to charge lower prices on finished products. While Williamson (1971) do not consider supply dependability as a necessary advantage and point out the interests harmonization and efficient utilization in process of decision making as the core advantages of backward integration. As per Williamson (1971), backward integration allows management to easily harmonized interest as possible differences can be resigned. As per Lambertini and Rossini (2008), backward vertical integration is indirectly proportional to producers and suppliers. As compare to forward vertical integration, backward vertical integration provides large incentives in investment to the manufacturer. The biggest disadvantage of backward integration for trader is that it discourages them for innovation, on the other hand forward integration discourages producers to innovate. This theory is not parallel to transaction cost theory which does not consider forward and backward integration as a separate concept. Many researchers like Armour, Teece, Langlois, Robertson, Gopala Krishnan, Bierly (1980, 1989, 1992, 1996, and 2001) have stated that vertical integration facilitates the development and implementation of systemic innovations. Further, Armour and Teece (1980) argue that if the innovation at one stage involves adaptation in a preceding or a consequent stage, then the usual ownership of the various stages i.e. vertical integration enables the necessary adaptations and adjustments to be made in a timely and efficient fashion. Similarly Langlois, Robertson (1989) and Langlois (1992) propose that vertical integration is the most appropriate organizational structure for integrative systemic process innovations because the necessary learning and experience proceed faster between functions in a vertically integrated environment. Furthermore, Teece (1996) explains that vertical integration enables the successful development and implementation of systemic innovations by facilitating information flows and coordination and removing institutional barriers such as cost and benefit allocation. Similarly, Gopal krishnan and Bierly (2001) point out that open exchange of information is easier and safer in house than between different organizations because each firm wants to gain more from the innovation and therefore unwilling to share information freely. Teece (1996) however adds that while systemic innovations favour vertically integrated structures from the coordination point of view and some relevant technological or other capabilities needed in the development and implementation of the innovation may exist outside of the vertically integrated firm. Therefore, larger firms may still have an advantage by using their scale to create sufficient momentum and attract smaller firms to get involved with the innovation or simply by being able to secure minority investment positions in smaller firms that have the necessary capabilities needed in the innovation. 6. ANAYSIS 6.1Swot Analysis Strengths Of Engro Foods Strengths of Nestle Pakistan Brand Association: Engro being a renowned and well established brand in fertilizers, infrastructure and IT solutions, it creates a great brand association and consumers can relate to Olpers as a high quality and premium product. This is evidence that Engro Food in its first year crossed 1.4 billion sales figure. Financial Backing: Engro being renowned brand and can attract foreign investors, which enable them to compete with global brands like Nestle. They can afford high costs for research and developments for their current products and in introducing new products. Strategic Relationship: Engro has been creating business relationship with farmers who supply milk to them which enables them to secure the supply and to solve shortage issues. Engro also has created long-term business relationship with distributors this help them to ensure smooth distribution through better channels to make sure that there are no shortages for their product. Research and Development: Engro for Olpers precisely has done strong consumer and product research before launching the product and are continuing this practice post launch. This has helped them to emerge as a strong brand in food industry. To further development and new products, they have engaged various global research partners Mindshare, AC Nielsen, JWT Asiatic and MARS marketing and advertising agency. State of the Art plants: Only Engro Foods has the 3rd generation UHT milk plant in the country. It is the only plant that uses Bactofuge technology to virtually eliminate bacteria and ensure premium quality and hygiene. Parent Company: Nestle has a global presence and is recognized as a huge name worldwide. Nestle Pakistan has a strong support from its parent company, which is the worlds leading processed food and beverage company. Company Image: Nestle has been doing business since many years. It has created an excellent image and reputation in consumers mind all around the world. This helps them to retain market even in unfavorable conditions. High Quality Products: Nestle always ensure to produce good quality products. Nestle being worldwide renowned company creates high quality product to retain that image and to attain consumer loyalty. It cannot compromise on quality as consumers nowadays are more quality conscious. Market Share: Nestle has the highest market share almost in every SBUs line, like as in Milk pack Nestle pure life. Brand strength: Nestle Pakistan has created some very strong brands like Nescafe, Milpak , Everyday, Nestle water and most of these brands have become generic to their product category. When a brand becomes generic it creates a strong presence in minds of consumer. Research Development Team: Research and development is a continuous process at Nestle. It gives updated info on consumer behaviors, changing trends and consumer demands; this helps Nestle to adapt to changing trends. Weakness of Engro Foods Weakness of Nestle Pakistan Packaging: Engro Food is dependent on Tetra Pak for packaging of its entire dairy products. It is the only option for them as Tetra pack has monopoly in packaging sector. This cause higher production costs. Distribution cost: About 85% milk collection centers of Engro Foods are located in Punjab, and its processing facility is in Sind. This huge distance increase distribution cost and increasing overall cost of production. Also it increases the chances of milk getting spoiled due to long travelling time. Narrow Product Line: Since the launch of its first dairy product, Engro Foods has only extended to very few products, where as its competitors like Nestle has diversified and extensive product lines. Owning Red Color: Engro Food like its competitors has not owned colors that identify its products. Colors represent products, like green represents Milkpak. There is no color connection attached to Olpers which creates problems for consumers in remembering the product. Less Proactive: Nestle being a huge company is very less proactive to the demands. Unless competitors initiate a campaign or come up with new strategy, Nestle does not bring changes. Limited Distribution Channel: A major weakness of Nestle is their limited distribution channel as compared to their competitors. Nestle distribute their products to whole sellers in their own factory vehicles. Stock outs: Due to their in-efficient distribution channels, Nestle has experienced stock outs on regular basis. This had adverse effect on companys image and consumer base. It also gives opportunity for competitor to penetrate into market and capture large market share.   Premium Brand: Common men generally perceive Nestle as a premium brand, and have perception that all Nestle products would be highly expensive. Opportunities for Engro Food Opportunities for Nestle Pakistan Government Funding: Government has provided increased funds to farmers. This has allowed farmers to invest in better storage facilities to save milk for longer period of time and to cope bad weather conditions. Awareness: Extensive awareness programs for health and hygiene has created awareness among consumers for the benefits of processed milk. More and more consumers are shifting from loose milk to processed milk. This will create higher demands and consumption of processed milk. This is a great opportunity for growth and to gain more market. Fifth Largest producer of milk: Pakistan is the 5th largest milk production country in the world, the country is blessed four seasons and high quality crop, good species of buffaloes and cows and largest canal system. However it is only obtaining 2500ltr of milk per annum from an animal in comparison with 18000ltr per animal in developed countries. This is a good opportunity to increase production significantly by adopting best practices and modern techniques. Support from Foreign Investors; Government is supporting overseas outlay in Pakistan which is a great opportunity for Nestle to expand its business in Pakistan and to cater large markets. Enhance Distribution Channel: Nestle should work on its distribution channel to make it efficient in order to maintain supply of their products. This will not allow consumer to shift to competitors brand in case of stock outs. Changing Social Trend: Consumers, especially younger generation are hugely influenced by western societies. This has changed the trends for packed ready to use products. This changing social trend has created large demand and opportunity to increase market share. Best Practices and Assistance; Nestle should invest in educating the farmers for best practices and providing them resources and assistance to create greater value and to ensure high capitalization and quality. Threats for Engro Food Threats for Nestle Pakistan Competition: Engro foods biggest competitors like Nestle has been in market since very long. For its brands it might be difficult to penetrate in the market where these brands have created loyalties and presence in mind of consumers. Perceptions and Price Differentials: Consumer preferences and perceptions plays very important role in success of a brand. It is very important for Engro to understand and come up with ways to meet consumer expectations and provide quality that a brand promises. Price factor is also a very important factor, as still consumers prefer loose milk as it is cheaper than processed milk. Economy: Higher inflation rates is eroding buying power of consumers, making products more expensive to use. No Entry Barrier: Industry is growing at rapid rate,  very low entry barriers making it attractive for new competitors. Dependency: Nestle is dependent on whole sellers and super market shelves which can be influenced by the competitors. Loss of Market Share: When the market drenches the loss of the market share of Nestle products is the major threat to them. Differentiated products: Consumers are indifferent to buying Engro products or Nestle. It is a threat to Nestle that consumers can easily shift to Engro products in case of any unfavorable condition. 6.2 Pest Analysis PEST analysis is used to determine and understand external factors such as Political, Economical, Social and technological, and their effect on business. For understanding Nestle and Engro foods position in market, we will carry out PEST analysis to understand the external forces. 6.2.1 Political, Legal Economic Factors Pakistan current fiscal year inflation rate has been grown to 7.7% which decreases the purchasing power of consumers as a whole and which also create higher impact on those products which transform from another products like packed milk powder milk because these is

Agitation Leaching Theory And Practice Biology Essay

Agitation Leaching Theory And Practice Biology Essay Agitation leaching is a chemical process where in the soil that is to be mixed or slurried is kept in contact for a certain period of time with fluid to be extracted. The metal solubility rate is reduces quite noticeably, and the extraction gets completed on the approach of equilibrium between the metal present in the solution and the metal contained on the surface of the soil is approached Excess metal will not be extracted from the surface of the soil unless the soil is accessed by fresh extraction solution and the contact time increases when the system is at equilibrium. On reaching equilibrium, the soil is separated from the extraction fluid using sedimentation, thickening, or clarification. An agitation vat coupled with a solid-liquid separation vessel (typical processes like clarification or sedimentation) is considered to be a single stage The process of extraction is then generally continued in a separate extraction vat and the clear solution obtained from the extraction process is used to speed up the rate of extraction [1]. Agitation leaching-Practice Cyanide and the Gold Industry Introduction One of the most widely used industrial practices is the cyanidation process in the gold industry. Amount of gold present in ores typically occurs at very low concentrations in ores which generally range from less than 10 gm/tonne. At the low level of the gold concentrations the most predominant method used extensively and one that is cost effective is the aqueous hydrometallurgical extraction processes to extract the gold from its ore. Typical hydrometallurgical gold recovery involves an agitation leaching step where the gold is dissolved in an aqueous medium, followed by the separation of the gold bearing solution from the residues, or adsorption of the gold onto activated carbon. After elution from the activated carbon the gold is further concentrated by electrodeposition or precipitation. Gold is one of the noble metals and is not very much soluble in water. Complexes, like cyanide, is known for stabilizing the gold species in solution, along with an oxidant preferably oxygen thereby dissolving the required amount of gold. The amount of cyanide in solution required for complete dissolution may be typically of very low concentrations such as 350 mg/l which accounts for around 0.035% of 100% sodium cyanide Alternative complexing agents for gold, such as chloride, bromide, thiourea, and thiosulfate form less stable complexes and thus require more aggressive conditions and oxidants to dissolve the gold. These reagents present risks to health and the environment, and are more expensive. This justifies the dominance of cyanide as the primary reagent for the leaching of gold from ores since its introduction in the latter half of the 19th century. Manufacture, Transport and Storage of Cyanide Approximately 1.1 million metric tons of hydrogen cyanide is produced annually worldwide, with approximately 6% used to produce cyanide reagents for the processing of gold. The remaining 94% is used in industrial applications including production of plastics, fire retardants, cosmetics, adhesives pharmaceuticals, food processing and as an anti-caking additive for table and road salts. Cyanide is manufactured and distributed for use in gold mining industries in a variety of physical and chemical forms, including solid briquettes, flake cyanide and liquid cyanide. Sodium cyanide is supplied as either briquettes or liquid, while calcium cyanide is supplied in flake form and also in liquid form. The strength of bulk cyanide reagents vary from 98% for sodium cyanide briquettes, 44-50% for flake calcium cyanide, 28-33% for liquid sodium cyanide and 15-18% for liquid calcium cyanide. The product strength is quoted on a molar basis as either sodium or calcium cyanide. The form of cyanide reagent chosen for use typically depends on availability, distance from the source and cost. Where liquid cyanide is used, it is transported to the mine by tanker truck or rail car and is off-loaded into a storage tank. The truck or rail car may have a single or double walled tank, and the location and design of the discharge equipment varies by vehicle. Solid briquette or flake cyanide is transported to the mine in drums, plastic bags, boxes, returnable bins and ISO-containers. The mine generally designs and constructs the necessary equipment to safely dissolve the solid cyanide in a high-pH solution considering the packaging of the reagent. The pH value of cyanide solutions during dissolution must be maintained above pH 12 to avoid the volatilization of the hazardous hydrogen cyanide (HCN) gas. The resulting cyanide solution is then pumped to a storage tank prior to introduction into the process. The cyanide solution is fed from the storage tank into the metallurgical process stream in proportion to the dry mass of solids in the process stream. The feed rate of cyanide is controlled to maintain an optimum cyanide level as demanded by the metallurgy of the ore being treated. Ore Preparation Preparation of the ore is necessary so that it can be presented to the aqueous cyanide solution in a form that will ensure the optimal economic recovery of the gold. The first step in ore preparation is crushing and grinding, which reduces the particle size of the ore and liberates the gold for recovery. Ore that contains free gold may not yield a sufficiently high recovery by sole use of cyanide leaching, due to a very long dissolution time for large gold particles. Such ore may first be subject to a gravity recovery process to recover the free gold before being subjected to cyanide leaching. Gold bearing ores that contain gold associated with sulphide or carbonaceous minerals require additional treatment, other than size reduction, prior to gold recovery. Gold recovery from sulphide ore is poor because the cyanide preferentially leaches the sulphide minerals rather than the gold, and cyanide is consumed by the formation of thiocyanate. These ores are subject to a concentration processes such as flotation, followed by a secondary process to oxidize the sulphides, thereby limiting their interaction with the cyanide during the gold leach. Carbonaceous minerals adsorb gold once solubilised; oxidizing the ore prior to leaching prevents this. To counter this affect, the leaching process may also be modified by the addition of activated carbon to preferentially adsorb the gold. Leaching with Aqueous Cyanide Solutions When gold is leached in an aqueous cyanide solution it forms a gold-cyanide complex by oxidizing with an oxidant such as dissolved oxygen and cyanide complexation. This complex is very stable and the cyanide required is only slightly in excess of the stoichiometric requirement. However, in practice the amount of cyanide used in leach solutions is dictated by the presence of other cyanide consumers, and the need to increase the rate of leaching to acceptable levels. Typical cyanide concentrations used in practice range from 300 to 500 mg/l (0.03 to 0.05% as NaCN) depending on the mineralogy of the ore. The gold is recovered by means of either heap leaching or agitated pulp leaching. In heap or dump leaching the ore or agglomerated fine ore is stacked in heaps on a pad lined with an impermeable membrane. Cyanide solution is introduced to the heap by sprinklers or a drip irrigation system. The solution percolates through the heap leaching the gold from the ore, and the resultant gold bearing solution is collected on the impermeable membrane and channelled to storage facilities for further processing. Heap leaching is attractive due to the low capital cost involved, but is a slow process and the gold extraction efficiency is a relatively low 50-75%. In a conventional milling and agitated leaching circuit, the ore is milled in semi-autogenously ball or rod mills until it is the consistency of powder. The slurry is conveyed to a series of leach tanks. The slurry is agitated in the leach tanks, either mechanically or by means of air injection, to increase the contact of cyanide and oxygen with the gold and enhance the efficiency of the leach process. The cyanide then dissolves gold from the ore and forms a stable gold-cyanide complex. The use of oxygen or peroxy compounds instead of air as an oxidant increases the leach rate and decreases cyanide consumption, due to the inactivation of some of the cyanide consuming species present in the slurry. The pH of the slurry is raised to pH 10-11 using lime, at the head of the leach circuit to ensure that when cyanide is added, toxic hydrogen cyanide gas is not generated and the cyanide is kept in solution to dissolve the gold. The slurry may also be subject to other preconditioning such as pre-oxidation at the head of the circuit before cyanide is added. Highly activated carbon is used in the dissolved gold recovery process, either by introducing it directly into the CIL (carbon-in-leach) tanks or into separate CIP (carbon-in-pulp) tanks after leaching. The activated carbon adsorbs the dissolved gold from the leach slurry thereby concentrating it onto a smaller mass of solids. The carbon is then separated from the slurry by screening and subjected to further treatment to recover the adsorbed gold. When carbon is not used to adsorb the dissolved gold in the above-mentioned leach slurry, the gold bearing solution must be separated from the solids components utilizing filtration or thickening units. The resultant solution, referred to as pregnant solution, is subjected to further treatment (other than by carbon absorption) to recover the dissolved gold. The waste from which the gold was removed by any means is referred to as residue or tailings material. The residue is either dewatered to recover the solution, treated to neutralize or recover cyanide, or is sent directly to the tailing storage facility. Recovery of Dissolved Gold Gold is recovered from the solution first using either cementation on zinc powder or concentrating the gold using adsorption on activated carbon, followed by elution and concluding with either cementation with zinc or electro winning. For efficient cementation, a clear solution prepared by filtration or counter current decantation is required. The most cost-effective process is to create adsorption of the dissolved gold onto activated carbon, resulting in an easier solid-solid separation based on size. To achieve this; the ore particles must typically be smaller than 100 ÂÂ µm while the carbon particles must be larger than 500 ÂÂ µm. Adsorption is achieved by contacting the activated carbon with the agitated pulp. This can be done while the gold is still being leached with the CIL-process, or following leaching with the CIP-process. The CIL-process offers the advantage of countering the adsorption of gold on carbonaceous or shale ore particles, but is more expensive due to less efficient adsorption, increased gold inventory and increased fouling and abrasion of the carbon. Activated carbon in contact with a pulp containing gold can typically recover more than 99.5% of the gold in the solution in 8 to 24 hours, depending on the reactivity of the carbon, the amount of carbon used and the mixers efficiency. The loaded carbon is then separated from the pulp by screens that are air or hydro dynamically swept, thus preventing blinding by the near sized carbon particles. The pulp residue is then either thickened to separate the cyanide containing solution for recovery/destruction of the cyanide, or sent directly to the tailings storage facility from which the cyanide containing solution is recycled to the leach plant. The gold adsorbed on the activated carbon is recovered from the carbon by elution, typically with a hot caustic aqueous cyanide solution. The carbon is then regenerated and returned to the adsorption circuit while the gold is recovered from the eluate using either zinc cementation or electro winning. If it contains significant amounts of base metals, the gold concentrate is then either calcined or directly smelted and refined to gold bullion that typically contains about 70 90% gold. The bullion is then further refined to 99.99% fineness using smelting, chlorination, and electro-refining. High purity gold is taken directly from activated carbon eluates, using recently developed processes that utilize solvent extraction techniques to produce intensive leaching of gravity concentrates [2]. Agitation leaching-Applications Commonly applied to a wide range of ore types, agitation leaching has been in use for well over 200 years. Leaching is typically performed in steel tanks, and the solids are kept in suspension by air or mechanical agitation. Air agitation in carried out in conical-bottomed leach tanks (Browns or Pachuca tanks) was widely practiced in the early years of cyanidation but has been overtaken in recent times by more efficient mechanical agitation with reduced energy requirements and improved mixing efficiency. Well-designed systems can approach perfectly mixed flow conditions in a single reactor, which help to optimize reaction kinetics and make the most of available leaching equipment. Particle size. The material to be leached is ground to a size that optimizes gold recovery and communition costs. In a few cases, whole ore is being ground to very less particle sizes for optimal processing, either by oxidative pre-treatment and/or leaching. Agitation leaching is rarely applied to material at greater coarse sizes because it becomes increasingly difficult to keep coarse solids in suspension, and abrasion rates increase. Increasingly, agitation leaching is being considered to treat very finely ground materials and, with the advances in ultrafine milling equipment have been ground to lesser particle sizes to liberate gold contained in refractory along with the sulphide mineral matrices prior to processing by agitation leaching and/or oxidative pre-treatment. Slurry density. Leaching is usually performed at slurry densities of between 35%and 50% solids, depending on the solids specific gravity, particle size, and the presence of minerals that affect slurry viscosity (e.g., clays). Mass transport phenomena are maximized at low slurry densities; however, solids retention time in a fixed volume of leaching equipment increases as the density increases. In addition, reagent consumptions are minimized by maximizing slurry density, since optimal concentrations can be achieved at lower dosages, because of the smaller volume of solution per unit mass of material. Modification of pH Alkali, required for slurry pH modification and control, must always be added before cyanide addition to provide protective alkalinity, which prevents excessive loss of cyanide by hydrolysis. Most leaching systems operate between pH 10 and 11. Staged addition of alkali may be required throughout the leaching circuit to maintain the desired operating pH, particularly when treating ores containing alkali-consuming materials. pH control is achieved by manual or automatic (on-line) measurement at various stages in the process. Calcium hydroxide (slaked lime, Ca (OH),), or sodium hydroxide can be used for pH modification. Calcium hydroxide (slaked lime) is the cheaper of the two but is less soluble and produces solutions that are much more susceptible to salt precipitation and scale formation. Unslaked lime (CaO) is used occasionally because it is less costly than slaked lime, but it is less effective for pH modification. For nonacidic- or non-alkali-consuming ores, calcium hydroxide concentrations of 0.15 to 0.25 g/L are typically required to achieve the desired pH range for leaching (i.e., pH 10 to 11). This represents typical lime consumptions of 0.15 to 0.5 kg/tonne for non-acidic ores. Sodium hydroxide is known to be more effective than calcium hydroxide at dissolving a variety of minerals, particularly at high alkalinities, and it is a highly effective dispersant. This may result in the dissolution of ore constituents, such as silicates, to produce various solution species, which can subsequently precipitate in a number of undesirable forms, potentially affecting downstream processes, including filtration, gold precipitation, or carbon adsorption. Consequently, calcium hydroxide is generally the preferred method of pH control in agitated leaching systems. Cyanide Cyanide may be added to agitated leaching systems either prior to the leaching circuit, that is, during grinding, or in the first stage of leaching. Subsequent reagent additions can be made into later stages of leaching to maintain or boost cyanide concentrations to maximize gold dissolution. In the absence of cyanide-consuming minerals in the ore or concentrate to be leached, cyanide concentrations used in practice range from 0.05 to 0.5 g/L NaCN, and typically between 0.15 to 0.30 g/L NaCN. Typical cyanide consumptions observed in agitated leaching systems for free-milling ores vary from about 0.25 to 0.75 kg/t. In cases where the feed material contains significant amounts of cyanide consumers and/or high silver content (i.e., >20 g/tonne), higher cyanide concentrations may be applied, that is, 2 to 10 g/L NaCN. In such cases, cyanide consumptions may vary from 1 to 2 kg/t, and in some cases much higher, depending on the nature and amount of cyanide-consuming minerals. Cyanide conc entrations are usually monitored by manual titration techniques or less commonly by on-line cyanide analyzers, based on titrimetric, colorimetric, potentiometric, and ion-specific electrode techniques. Oxygen Content Oxygen is typically introduced into leaching systems as air, either sparged into tanks as the primary method of agitation, or supplied purely for aeration. In either case, crude sparging systems are usually sufficient to provide satisfactory bubble dispersion and to ensure that adequate dissolved oxygen concentrations are maintained. Typically, the amount of dissolved oxygen concentrations can be maintained at, or even slightly above, calculated saturation levels with air sparging. The optimum sparging system depends on the geometry of the leach tanks. For example, conical-bottomed Pachuca tanks with single sparging points (common South African practice prior to about 1980) and flat-bottomed leach tanks with multiple sparging points, or simple down-the-agitator-shaft addition, have all been used. In a few cases, particularly when treating ores that contain oxygen-consuming minerals, pure oxygen [5] or hydrogen peroxide [4] have been added to increase dissolved oxygen concentrations a bove those attainable with simple air sparging systems. Residence time. Residence time requirements vary depending on the leaching characteristics of the material treated and must be determined by test work. Leaching times applied in practice vary from a few hours to several days. Leaching is usually performed in 4 to 10 stages, with the individual stage volume and number of stages dependent on the slurry flow rate, required residence time, and efficiency of mixing equipment used. Counter-current leaching. Leaching efficiency can be enhanced by the application of Le Chateliers principle. In summary, the lower the concentration of gold in solution, the greater the driving force for gold dissolution to occur, although in a mass transport controlled reaction it is debatable what role this plays in gold leaching. An alternative explanation for this phenomenon is the reversible adsorption of gold cyanide onto the ore constituents. The gold adsorption is reversed when the solution is exchanged for a lower grade solution or when a material (such as activated carbon or suitable ion exchange resin) is introduced into the slurry, which actively competes for the Aurum cyanide species. This effect can be exploited in practice by performing intermediate solid-liquid separation steps during leaching to remove high-grade gold solutions, and rediluting the solids in the remaining slurry with lower-grade leach solution and/or with freshwater plus reagents. Successful applications of this principle have been used at the Pinson and Chimney Creek, Nevada (United States), and East Driefontein (South Africa) plants, and at other operations [6, 7]. At many operating gold plants, an increase in gold extraction is observed when a leach slurry can be transferred from one type of process equipment to another (i.e., between leach tanks, thickeners, filters, pumps, and pipelines).This can be explained by the different mixing mechanisms in the different equipment, coupled with other factors, such as changes in slurry percent solids, changes in solution composition, and the effects of pumping transfer (i.e., plug flow mixing).Likewise, the benefits of the carbon-in-leach (CIL) process compared with leaching and carbon-in-pulp (CIP) have been clearly demonstrated both experimentally and in practice, even without the presence of interfering constituents in the ore[8]. The CIL process results in improved conditions for gold dissolution[3].

Conan Doyle´s The Speckled Band vs Visitor´s by Brian Moon Essay

  Ã‚  Ã‚  Ã‚  Ã‚  This essay will examine both "The Speckled Band" by Conan Doyle and "Visitors" by Brian Moon and will look at how each one conforms to or diverges from the conventions of the detective story and also how each story is representative of the century it was written in by how it presents the woman, the hero and the villain.   Ã‚  Ã‚  Ã‚  Ã‚  The conventions of the detective story were mostly established in the early twentieth century yet "The Speckled Band" was written in the late nineteenth century. However, it still conforms to most of the detective story conventions, therefore I conclude that it deserves to be called a detective story   Ã‚  Ã‚  Ã‚  Ã‚   One of the conventions of the detective story is that the detective if frequently an amateur. In "The Speckled Band" Holmes does not work for any official body, like the police, for example. He is not, however, an amateur in the sense that he solves crimes for a hobby, he says, â€Å"as to my reward, my profession is my reward.'; Holmes is an amateur in the root sense of the word â€Å"someone who works simply for the love of it'; However the way that Holmes uses the word â€Å"profession'; shows that he does not consider himself to be an amateur.   Ã‚  Ã‚  Ã‚  Ã‚  Another convention of the detective story is that the detective will have a confidant through whom he can explain his reasoning to the reader. Holmes has a confidant, Watson, who is the stereotypical gentle doctor who is plain and uninteresting so as not to draw attention away from Holmes. â€Å"I had no keener pleasure than in following Holmes in his professional investigations'; this implies that Watson lead an uninteresting life, without many interesting hobbies or pastimes.   Ã‚  Ã‚  Ã‚  Ã‚  Another convention of the detective story is that the detective is in competition with the police, however, in "The Speckled Band" Holmes is not in competition with the police. Holmes does, however, express his disgust with the official police force â€Å" fancy his having the insolence to confound me with the official detective force'; this line shows that Holmes considers the police force to be incompetent and ineffective.   Ã‚  Ã‚  Ã‚  Ã‚  A convention of the detective story is that it has a variety of suspects for the detective to choose between, "The Speckled Band", however, does not have many suspects, only Dr Roylott and the gypsies. Roylott is a suspect for the murder as he is violent â€Å"uncontrollable in his anger'; and the local... ...tray a hero and a criminal, the difference is that in ‘The Speckled Band’ they are different people while in ‘Visitors’ they are arguably the same person. In ‘Visitors’ the police are expected to act the heroic role but don’t look or sound the part, in this way ‘Visitors’ appears not only to fail to comply with the conventions but also to be a paradoxical story.   Ã‚  Ã‚  Ã‚  Ã‚  My essay has shown that both stories conform to a certain extent to the conventions of the detective story. Both show views of the woman, hero and villain, and in ‘The Speckled Band’ this highlights the complacent, satisfied attitude of the Victorians, while ‘Visitors’ shows the less complacent, worried, changing attitude of the late twentieth century, influenced by the social devastation of two world wars.   Ã‚  Ã‚  Ã‚  Ã‚  After looking at ‘Visitors’ and ‘The Speckled Band’ I have come to the conclusion that ‘Visitors’ does not really deserve to be called a detective story as it does not really have a detective in it or even a crime to solve, however I still think that ‘Visitors’ is an exceptional story in its own right and a better story than ‘The Speckled Band’ because of how the important issues it brings up are dealt with.

The Role of Ancient Gods Essay -- essays research papers fc

When we study ancient Greek and Roman literature, we realize that the world perception in those times, among people, was much different from what it is now. It is especially obvious when we begin to analyze the role of mythical and religious elements in ancient literature. According to the classical Christian theological theory, people’s need for believing in supernatural beings is caused by their fear of nature. This concept strikingly resembles the Marxist explanation - it also names fear as the main factor. If one reads Homer’s â€Å"Iliad† and â€Å"Odyssey,† and Virgil’s â€Å"Aeneid†, he gets to realize that the ancient concept of people’s interaction with Gods is totally deprived of fear in any form. In all three masterpieces, Gods are basically described as humans, with all their strengths and weaknesses, although being immortal. Humans often revere Gods, but not out of fear – they simply respect their superiority. Many historians suggest that one of the main reasons, which enabled Greek and Roman civilizations to reach extraordinary heights in the fields of culture and science, is the fact of their religious liberalism. Let us to take a closer look at all three poems, so it’ll be easier for us to find common religious motives in all of them. Homer’s â€Å"Odyssey† is one of the finest examples of ancient Greek literature. Along with â€Å"Iliad† it represents an ultimate expression of ancient spirit, which we still use as a standard while assessing the cultural legacy of our own Western civilization. Modern historians doubt whether the same author wrote these two epic masterpieces. The main reason for this is that â€Å"Odyssey†, stylistically and conceptually, is much different from â€Å"Iliad†. First one is a high tragedy, its storyline based on the events of Trojan War. The style of this poem is very noble and there is no place for petty human weaknesses. The action takes place at the time when city of Troy was being besieged by Achaeans. Achaean leader Agamemnon takes Chrysies as his prize. She prays Apollo, who sends a plague on Achaeans. Achaean hero Achilles asks his mother sea-nymph Thetis to ask Zeus to punish Achaeans for being ignorant towards Achilles: â€Å"God of the silver bow, thy ear incline, Whose power encircles Cilla the divine; Whose sacred eye thy Tenedos surveys, And gilds fair Chrysa with distinguished rays! If, fired to vengeance at thy priest's request, Thy d... ...iter favors Aeneas. The God of Sea Neptune is also on the side of Aeneas, who’s able to safely reach the shores of Carthage, after storm dies down as a result of Neptune’s involvement. Among other Roman Gods that interact with Aeneas, we can name Mercury, Aeolus, Cupid, Allecto, Vulcan, Saturn and Minerva. The role of divine beings in all three poems can hardly be overestimated. What separates these poems from later Christian literature is the fact the Gods actively participate in people’s affairs and there is no judgment found on them†¦ Bibliography: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Homer. â€Å"The Odyssey†. Translated by Fitzgerald, R. Garden City, NY, Anchor/Doubleday, 1961 2.  Ã‚  Ã‚  Ã‚  Ã‚  Homer. â€Å"The Iliad†. Translated by Lattimore, R. University of Chicago. 1951. 3.  Ã‚  Ã‚  Ã‚  Ã‚  Vergil. â€Å"Aeneid†. Translated by Williams. T. Boston. Houghton Mifflin Co. 1910. The Outline 1)  Ã‚  Ã‚  Ã‚  Ã‚  P. 1, Short introduction of the topic. 2)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 1 – 2, Homer’s â€Å"Iliad† analysis. 3)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 2 – 3, Homer’s â€Å"Odyssey† analysis. 4)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 3 – 4, Virgil’s â€Å"Aeneid† analysis. The Role of Ancient Gods Essay -- essays research papers fc When we study ancient Greek and Roman literature, we realize that the world perception in those times, among people, was much different from what it is now. It is especially obvious when we begin to analyze the role of mythical and religious elements in ancient literature. According to the classical Christian theological theory, people’s need for believing in supernatural beings is caused by their fear of nature. This concept strikingly resembles the Marxist explanation - it also names fear as the main factor. If one reads Homer’s â€Å"Iliad† and â€Å"Odyssey,† and Virgil’s â€Å"Aeneid†, he gets to realize that the ancient concept of people’s interaction with Gods is totally deprived of fear in any form. In all three masterpieces, Gods are basically described as humans, with all their strengths and weaknesses, although being immortal. Humans often revere Gods, but not out of fear – they simply respect their superiority. Many historians suggest that one of the main reasons, which enabled Greek and Roman civilizations to reach extraordinary heights in the fields of culture and science, is the fact of their religious liberalism. Let us to take a closer look at all three poems, so it’ll be easier for us to find common religious motives in all of them. Homer’s â€Å"Odyssey† is one of the finest examples of ancient Greek literature. Along with â€Å"Iliad† it represents an ultimate expression of ancient spirit, which we still use as a standard while assessing the cultural legacy of our own Western civilization. Modern historians doubt whether the same author wrote these two epic masterpieces. The main reason for this is that â€Å"Odyssey†, stylistically and conceptually, is much different from â€Å"Iliad†. First one is a high tragedy, its storyline based on the events of Trojan War. The style of this poem is very noble and there is no place for petty human weaknesses. The action takes place at the time when city of Troy was being besieged by Achaeans. Achaean leader Agamemnon takes Chrysies as his prize. She prays Apollo, who sends a plague on Achaeans. Achaean hero Achilles asks his mother sea-nymph Thetis to ask Zeus to punish Achaeans for being ignorant towards Achilles: â€Å"God of the silver bow, thy ear incline, Whose power encircles Cilla the divine; Whose sacred eye thy Tenedos surveys, And gilds fair Chrysa with distinguished rays! If, fired to vengeance at thy priest's request, Thy d... ...iter favors Aeneas. The God of Sea Neptune is also on the side of Aeneas, who’s able to safely reach the shores of Carthage, after storm dies down as a result of Neptune’s involvement. Among other Roman Gods that interact with Aeneas, we can name Mercury, Aeolus, Cupid, Allecto, Vulcan, Saturn and Minerva. The role of divine beings in all three poems can hardly be overestimated. What separates these poems from later Christian literature is the fact the Gods actively participate in people’s affairs and there is no judgment found on them†¦ Bibliography: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Homer. â€Å"The Odyssey†. Translated by Fitzgerald, R. Garden City, NY, Anchor/Doubleday, 1961 2.  Ã‚  Ã‚  Ã‚  Ã‚  Homer. â€Å"The Iliad†. Translated by Lattimore, R. University of Chicago. 1951. 3.  Ã‚  Ã‚  Ã‚  Ã‚  Vergil. â€Å"Aeneid†. Translated by Williams. T. Boston. Houghton Mifflin Co. 1910. The Outline 1)  Ã‚  Ã‚  Ã‚  Ã‚  P. 1, Short introduction of the topic. 2)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 1 – 2, Homer’s â€Å"Iliad† analysis. 3)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 2 – 3, Homer’s â€Å"Odyssey† analysis. 4)  Ã‚  Ã‚  Ã‚  Ã‚  Pp. 3 – 4, Virgil’s â€Å"Aeneid† analysis.